b665 Privacy Policy — How We Collect, Use, and Protect Your Personal Data

Introduction

This Privacy Policy describes how b665 ("b665", "we", "us", "our") collects, processes, stores, and protects the personal data of users ("you", "your", "player") who access or use the b665 online casino and sports betting platform at https://b665.io (the "Platform").

b665 is committed to handling your personal data responsibly and transparently. This policy is written in plain English so that all Bangladesh players can clearly understand their rights and our obligations, without needing to be legal specialists to follow it.

By creating a b665 account, logging in, or using any feature of the Platform, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with any part of this policy, you should discontinue use of the Platform and contact our support team to close your account.

Data We Collect

b665 collects personal data through several channels: directly from you when you register or use the Platform, automatically as you navigate the site, and in some cases from third-party identity and payment verification partners. The categories of data we collect are described below.

2.1 Registration Data. When you create a b665 account, we collect your full legal name, date of birth, mobile phone number (used as your primary account identifier), email address (where provided), and the city or district of residence you declare during registration (e.g., Dhaka, Chittagong, Sylhet, Khulna, Rajshahi).

2.2 Identity Verification (KYC) Data. To comply with responsible gaming requirements and to prevent fraud, b665 may request documentary proof of identity. This may include a copy or photograph of your National Identity Card (NID), passport, or driving licence, as well as a selfie or liveness check image used to match the document. These documents are stored securely and accessed only by the b665 KYC verification team.

2.3 Financial and Transaction Data. b665 records all deposit and withdrawal transactions on your account, including the payment method used (e.g., bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank), transaction reference numbers, amounts in BDT, timestamps, and transaction status. We do not store full bKash or Nagad PIN numbers — payment authentication occurs directly through the relevant payment provider's own secure interface.

2.4 Gaming and Betting Activity Data. We record all bets placed, games played, results, session durations, and account balance changes. This data is used to resolve disputes, detect suspicious activity, maintain game integrity, and provide you with an account history. It includes cricket betting activity (BPL, IPL, T20 matches, Bangladesh Tigers fixtures), slot sessions, live casino participation, fishing game activity, and all other Platform features.

2.5 Device and Technical Data. When you access b665, our systems automatically collect your IP address, browser type and version, operating system, device type (mobile, tablet, desktop), screen resolution, and session timestamps. This data is used for security purposes, fraud detection, and to optimise the Platform experience across the range of devices used by Bangladesh players.

2.6 Communications Data. If you contact b665 via live chat or email, we retain a record of that correspondence, including the subject matter, the content of messages exchanged, any attachments, and the date and time of each interaction. This record is used for quality assurance, dispute resolution, and training purposes.

2.7 Responsible Gaming Data. Where you set deposit limits, session limits, self-exclusion periods, or reality check preferences, b665 records those settings and the dates on which they were applied or modified. This data is treated with heightened confidentiality within our team.

How We Use Your Data

b665 uses the personal data it collects for the following clearly defined purposes:

• Account creation and management: to register your account, verify your identity, maintain your account profile, and authenticate your login sessions.
• Service delivery: to process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and bank transfer; to record and settle bets and game results; and to deliver all sports betting and casino services on the Platform.
• Fraud prevention and security: to detect, investigate, and prevent fraudulent transactions, multi-accounting, money laundering, and other prohibited conduct as defined in the Terms and Conditions.
• Responsible gaming: to enforce self-exclusion periods, deposit limits, session limits, and reality checks you have set, and to identify patterns of play that may indicate problem gambling so that appropriate support can be offered.
• Customer support: to respond to your queries, resolve disputes, and maintain a record of communications for quality assurance and training.
• Legal and compliance obligations: to retain transaction and account records in accordance with applicable legal requirements and to respond to legitimate requests from competent authorities.
• Platform improvement: to analyse aggregated, anonymised usage data to improve the performance, stability, and design of the b665 Platform for all users.
• Promotional communications: where you have opted in, to send you relevant offers, bonus notifications, and seasonal promotions by email or SMS. You may opt out of marketing communications at any time via your account settings or by contacting support.

Legal Basis for Processing

b665 processes your personal data on one or more of the following legal bases, depending on the specific processing activity:

• Contractual necessity: processing required to deliver the services described in the Terms and Conditions, including account management, transaction processing, and game delivery.
• Legitimate interests: processing necessary to protect the integrity of the Platform, prevent fraud, maintain security, improve our services, and manage the business — where those interests are not overridden by your rights.
• Legal obligation: processing required to comply with applicable laws, including financial record-keeping, identity verification requirements, and responses to lawful authority requests.
• Consent: processing for purposes such as marketing communications, where we have obtained your prior, informed, and freely given consent. You may withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

Cookies and Tracking Technologies

5.1 What Are Cookies. Cookies are small text files placed on your device when you visit a website. b665 uses cookies and similar tracking technologies (such as local storage and session tokens) to enable the Platform to function correctly, to maintain your login session, and to understand how players interact with the site.

5.2 Types of Cookies Used. b665 uses the following categories of cookies:

• Essential cookies: strictly necessary for the Platform to function. These include session authentication cookies that keep you logged in during a gaming session. These cannot be disabled without breaking core Platform functionality.
• Functional cookies: remember your preferences such as language settings, game filter selections, and responsible gaming tool configurations.
• Analytics cookies: collect anonymised data about how players navigate the Platform, which pages are visited most frequently, and where users drop off. This data is used solely to improve the Platform.
• Security cookies: help detect and prevent fraudulent activity by recognising trusted devices and flagging unusual login patterns.

5.3 Third-Party Cookies. Third-party game providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi may set their own cookies within their game frames for the purpose of delivering their content. b665 does not control these cookies and they are governed by each provider's own privacy policy.

5.4 Managing Cookies. You can manage or delete cookies through your browser settings. Disabling essential cookies will impair or prevent your ability to use the b665 Platform. Disabling analytics or functional cookies will not affect Platform availability but may reduce the quality of your experience.

Third-Party Data Sharing

b665 does not sell your personal data. We share data with third parties only in the limited circumstances described below, and only to the extent strictly necessary for each purpose.

• Payment processors: bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, and BRAC Bank receive the transaction data required to process your deposits and withdrawals. Each processor handles this data under their own privacy policy and security standards.
• Game providers: Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi, and other licensed game studios receive the account session data required to serve games to your device. They do not receive your full identity or financial records.
• Identity verification services: where KYC verification is required, b665 may use a specialist identity verification partner to cross-check document authenticity. The partner receives only the documents and data required for the verification process.
• Fraud prevention and security services: b665 may share device fingerprint data, IP addresses, and transaction patterns with specialist anti-fraud systems to detect and prevent prohibited conduct.
• Legal authorities: b665 will disclose personal data to competent law enforcement or regulatory authorities where required to do so by a valid legal order, court order, or other lawful process. b665 will, where legally permitted, notify the affected player of such a disclosure.
• Business transfers: in the event of a merger, acquisition, or sale of all or part of the b665 business, player data may be transferred to the acquiring entity as part of the transaction. Players will be notified of any such change that affects the handling of their data.

Data Retention

7.1 Active Accounts. While your b665 account remains open and active, b665 retains all personal data associated with your account, including registration details, transaction history, gaming activity records, and communications history.

7.2 Closed Accounts. Following the closure of your b665 account — whether initiated by you or by b665 — your personal data is retained for a minimum period of five (5) years from the account closure date. This retention period is necessary to comply with financial record-keeping obligations, to resolve any outstanding disputes, and to fulfil legal and audit requirements.

7.3 KYC Documents. Identity verification documents (NID, passport copies, selfie images) are retained for the duration of the account and for five (5) years after closure. Documents that fail the verification process and result in a rejected application are deleted within 90 days of the rejection decision.

7.4 Marketing Data. Where you have opted in to marketing communications, your contact details are retained for this purpose until you opt out or request deletion. Opt-out requests are processed within 10 business days.

7.5 Anonymisation. After the applicable retention period has elapsed, b665 will either securely delete your personal data or anonymise it such that it can no longer be linked to you as an individual. Anonymised data may be retained indefinitely for aggregate statistical analysis.

Your Rights

As a b665 player, you have the following rights in relation to your personal data. To exercise any of these rights, please contact the b665 support team at [email protected] with the subject line "Data Rights Request".

• Right of access: you may request a copy of the personal data b665 holds about you. b665 will provide this within 30 days of a verified request.
• Right to rectification: if any personal data b665 holds about you is inaccurate or incomplete, you may request that it be corrected. Certain data fields (such as your registered mobile number) can be updated directly from your account settings.
• Right to erasure: you may request the deletion of your personal data. This right is subject to b665's legal obligations to retain certain records for a defined period after account closure, as described in Section 7. Where deletion is not possible due to legal obligations, b665 will restrict the processing of your data to the minimum necessary.
• Right to restriction of processing: in certain circumstances — such as where you contest the accuracy of data held, or where processing is unlawful but you prefer restriction over deletion — you may request that b665 restrict the processing of your data.
• Right to data portability: you may request a copy of the personal data you have provided to b665 in a structured, commonly used, machine-readable format.
• Right to object: you may object to the processing of your personal data on the grounds of legitimate interests. b665 will cease such processing unless it can demonstrate compelling legitimate grounds that override your interests.
• Right to withdraw consent: where processing is based on your consent (e.g., marketing communications), you may withdraw consent at any time without affecting the lawfulness of any prior processing.

b665 will acknowledge all data rights requests within 5 business days and will aim to resolve them within 30 days. Where a request is complex or numerous, b665 may extend this period by a further 30 days, with notice provided to you.

Children and Minors

The b665 Platform is strictly for adults aged 21 and above. b665 does not knowingly collect personal data from individuals under the age of 21. If b665 discovers or has reason to believe that a registered user is under 21, the account will be immediately suspended, all associated data will be reviewed, and any deposits will be refunded net of amounts already withdrawn.

If you are a parent or guardian and believe that a minor in your care has registered a b665 account, please contact our support team immediately at [email protected]. b665 will investigate and take appropriate action promptly.

b665 recommends that parents and guardians use parental control software to prevent minors from accessing online gambling platforms. Information on such tools is available on the Responsible Gaming page.

Data Security

10.1 Technical Measures. b665 implements a range of technical security measures to protect your personal data, including 256-bit SSL/TLS encryption for all data in transit, encryption at rest for sensitive stored data, firewalls, intrusion detection systems, and regular vulnerability assessments.

10.2 Access Controls. Access to personal data within b665 is restricted to authorised personnel who require the data to perform their legitimate job functions. All staff with access to personal data are subject to confidentiality obligations and receive regular data protection training.

10.3 Payment Security. b665 does not store full bKash, Nagad, or bank account credentials. All payment authentication is handled directly by the respective payment provider through their own secure environment. b665 stores only the transaction reference data required for record-keeping.

10.4 Data Breach Response. In the event of a personal data breach that is likely to result in risk to affected players, b665 will notify impacted users without undue delay and will take all reasonable steps to contain and remedy the breach. b665 maintains an incident response plan reviewed at least annually.

10.5 Your Responsibilities. While b665 takes robust steps to secure your data, you also play an important role. You are responsible for maintaining the confidentiality of your login credentials, for keeping your registered mobile number secure, and for notifying b665 immediately if you suspect your account has been compromised.

Changes to This Privacy Policy

11.1 Right to Amend. b665 reserves the right to update, revise, or replace this Privacy Policy at any time to reflect changes in our data practices, legal obligations, or Platform features. All amendments will be published on this page with an updated effective date.

11.2 Notification of Material Changes. Where a change to this Privacy Policy is material — meaning it significantly alters how your personal data is collected, used, or shared — b665 will notify registered players via email or in-platform notification at least 7 days before the revised policy takes effect.

11.3 Continued Use. Your continued use of the b665 Platform after any Privacy Policy update constitutes your acceptance of the revised policy. If you do not agree with the updated policy, you must cease use of the Platform and may request account closure by contacting support.

11.4 Version Archive. Previous versions of this Privacy Policy are available upon request by contacting the b665 support team. The effective date on this page identifies the current version in force.

Contact and Complaints

If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or wish to raise a concern about how b665 has handled your personal data, please contact the b665 Data Support team using the details below. All communications must be in English.

• Email: [email protected]
• Subject line for data rights requests: "Data Rights Request"
• Subject line for privacy complaints: "Privacy Complaint"
• Live Chat: Available 24/7 on the b665 website
• Response Time: Within 8 hours for standard queries; within 5 business days for formal data rights requests
• Hours of Operation: 24 hours a day, 7 days a week, Bangladesh Standard Time (BST, UTC+6)

b665 is committed to resolving all privacy concerns promptly and fairly. If you are not satisfied with the outcome of a privacy complaint after our internal review, you may seek independent advice or escalate the matter through any dispute resolution mechanism available to you under applicable law.